Over the last few years there has been a massive increase in the numbers of both car manufacturers and car dealers offering alloy wheels as an option on new cars, so that the potential owner can customise their new vehicle at the point of purchase. It could be asked if this is in anyway affecting the manufacturers of the alloy wheels. Obviously some of them are going to be supplying the wheels directly to the car manufacturers, and those that are have said that production runs are getting shorter and shorter. Due to the number of dealers and manufacturers now offering more and more alloy wheel options to their customers, the amount of OEM designs has increased quite significantly over the last few years. There have been occasions when some wheel manufacturers have had as many as twenty-five alloy wheel designs in production in their factories at any one time. Being able to achieve this level of production means the companies have to be able to switch between the designs quickly and efficiently without losing too much production time, which calls for extremely strict time management patterns within the factories. There are several major factors that car manufactures have to consider when deciding on which factory alloys to install. Firstly the cost of them, the more expensive the alloys are the more the price of the vehicle will. Secondly Image, the alloys have to match the car. The whole point of having alloy wheels is that the vehicle looks better with than without. Thirdly the availability and production time when producing the alloys. Combining the three factors usually restricts the amount of choice that vehicle manufactures have when deciding of the correct wheels for a specific vehicle. However, although car manufactures are improving the designs of factory fitted alloy wheels the truth is they will always be behind the major manufactures. The production of vehicles are designed and scheduled years in advance. Choices on Image, design, Styling, Materials and features are all made months before the vehicle goes into production. For this reason the standard Alloys will always be slightly behind the times in both styling and performance when compared to the aftermarket option. The priorities for the alloy wheel manufacturers who are not lucky enough to have a contract with one of the car manufacturers are somewhat different. They have to be able to monitor the trends in sales and designs, and by careful marketing and design keep ahead of consumer demands so that they are able to offer designs that appeal to those who want to add after market alloy wheels to their car.

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Article Source: ArticlesBase.com - How are the Car Manufacturers Options for Alloy Wheels at the Point of Purchase Affecting Alloy Wheel Manufacturers?